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West End Collection secures distribution rights to new Scuba 100 watch

New technology from Italy has seen the birth of one of the greatest revolutions that the watch industry has seen for many years - the SCUBA 100 watch!
The watch movement is encased in a "shell" that allows for water resistancy up to 200 meters, this is then encased in a silicon case and strap.

Most amazing of all - this watch retails for only $49.00 in Australia!

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